Heritage in Britain
It was good to be back at ExCel for World Travel Market (WTM 2022) for the first time since the pandemic. This year, we designed the graphics for the Heritage in Britain stand, a consortium of eight of the UK’s top visitor attractions that includes: English Heritage, Historic Royal Palaces, RHS, The National Gallery, St Paul’s Cathedral, Shakespeare’s Globe, Kew Gardens and the Royal Collection Trust.
As well as seeing our work in situ and making sure everyone was happy, an afternoon at WTM is always a stimulating event for any designer interesting in destination branding, with seemingly the whole world congregating in London to promote a multitude of destinations and experiences.
Related Posts
Seeing the Light
Tomorrow sees the opening of a new exhibition at Turner’s House. For the first time, the general public can experience the profound impact that Turner’s time in Italy in 1819 had on this much-loved ‘painter of light’.
On community funding
This short two-minute video may just change your perspective on what’s possible at the moment, both for community-based projects and also for design creatives.
The Adventure Continues…
So what do you think might be the common thread between these much-loved British sitcoms: Dad’s Army, Rising Damp, the Likely Lads, The Good Life, Up Pompeii and Porridge?
Our response #AMTHGF
During these difficult times, our focus has been on those who rely on ‘footfall’ in particular arts venues, tourist attractions, and heritage sites.
Can design boost footfall?
As a branch of visual communication, graphic design has for many decades played its part in attracting visitors to places and attractions.
Destination branding
It’s always interesting to visit WTM… especially when you haven't been for a few years. So earlier this month, after a three-year break, l headed to ExCel.